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Last updated: November 2023


1.2k
@evelilycp
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Creator | Influencer | Stylist
About
Eve-Lily is a maximalist fashion enthusiast, influencer and stylist based in Manchester, UK. Best known for her fashion-forward thinking, creative video edits and relatable GRWMs, her content inspires young women across the globe to leave their comfort zones and start dressing for their true selves. Providing her audience with a boost in confidence, a style education and bags of outfit inspo.
Eve rose to fame at the start of 2021 for her viral 'Front Row Fashion' series that showcased her ability to turn thrifted and affordable clothing into high fashion outfits. Eve continued on her upward trajectory as she refined her style and started to enter the luxury space, working with brands such as Coach, Louboutin and Selfridges, while also sticking to her thrifting roots by partnering with pre-loved apps such as Vestiaire and Depop.
After only two years in the influencer industry, Eve's following has grown to over 530k on TikTok and over 420k on Instagram. She credits this to the versatility, authenticity, and virality of her content that keeps her followers engaged and invested and sustains her rise in online presence.
Services
- Instagram Reel
- Instagram Post / Carousel
- Instagram Story Set
- TikTok Video
- Youtube Video / Short
- Styling
- Speaking Engagements
UGC Content
- Review Video
- Tutorial Video
- Transition Video
- Styling GRWM Video
- Twinning effect 'vs' Video
- Vlogs
- Professional Images shot on DSLR
Audience Demographics
Instagram (442k)
93%
49%
36%
Female
25-34
18-24
77k
15%
Avg Reach
/ Post
ER
Top Countries: 1. US | 2. UK | 3. Mexico
TikTok (538k)
93%
56%
38%
77k
14%
Female
25-34
18-24
Avg Reach
/ Post
ER
Top Countries: 1. US | 2. UK | 3. Philippines
6M
Monthly Reach
Top Cities: 1. New York | 2. London | 3. Mexico City
Top Cities: 1. Singapore | 2. LA | 3. Ho Chi Minh City
496k
Avg Reach
/ Reel
Clients
Brands I've partnered with previously include but are not limited to:
- Starbucks
- TK Maxx
- Vestiaire
- Depop
- Aldo
- Selfridges
- Farfetch
- Netflix
- Louboutin
- Amazon
- Ray-Ban
- Tommy Hilfiger
- Ciroc
- Converse
- Homesense
- LG
- Candy Crush
- Charles & Keith
- Chillys
- Coach




Eve-Lily X Meller- Summer Campaign, August 2023
Eve-Lily X Scarlett Gasque - Launch Campaign, February 2023
Eve-Lily X JNBY - Fashion Week Campaign, September 2023
Eve-Lily X Starbucks - PSL Campaign, September 2023




Eve-Lily X Chillys- Series Z Flip Campaign, July 2023
Eve-Lily X Loop Earplugs, May 2023
Eve-Lily X Aldo, February 2023
Eve-Lily X TK Maxx - Website Campaign, July 2022
Case Studies
LG Mindful Wearing Campaign
IG Reel
Organic Views
1.1m
Engagement
9%






Results:
Reach
1m
Likes
43k
Saves
51k
Comments
174

TK Maxx Catwalk Creations Campaign
IG Reel
Organic Views
178k
Engagement
9%




Results:
Reach
161k
Likes
13.5k
Saves
1.4k
Comments
77

Asset 1 - IG Stories
Farfetch May Campaign
IG Stories & TikTok
Views / Frame
18k
Link Clicks
524
Results (1st Frame)
Reach
18.2k
Sticker Taps
47
Link Clicks
42
Likes
30
Results (2nd Frame)
Reach
17.5k
Sticker Taps
171
Link Clicks
482
Likes
39

Avg Views / frame
Asset 2- TikTok & IG Stories
TikTok:
IG Story:
Organic Views
284k
34k
Engagement
19%
Link Clicks
1.1k




Results:
TikTok Reach
263k
Likes
53k
IG Story Reach
34k (avg / frame)
Total Reach
297k
Comments
243
Shares
97
Saves
1.3k

Assets 3 & 4 - IG Stories


Views / Frame
23k
Link Clicks
997
Results (1st Frame)
Reach
23.7
Link Clicks
887
Likes
60
Results (2nd Frame)
Reach
22k
Link Clicks
100
Likes
105
Overall Campaign Results:
Total Reach
379k
15%
Engagement
Link Clicks
2.6k
Scarlett Gasque Launch Campaign
IG Carousel & TikTok
Organic Views
42k
Engagement
19%




Results:
Reach
41.6k
Likes
7.4k
Saves
242
Comments
39
Asset 1 - TikTok

Shares
56

Asset 2 - IG Carousel



Impressions
65k
Engagement
13%




Results:
Reach
Likes
6.1k
50k
Saves
280
Comments
43
Overall Campaign Results:
Total Reach
92k
16%
Engagement
Ciroc Vodka Passion Campaign
IG Reel & reshare to IG Story (Paid Partnership)
Organic Views
75k
Engagement
6.5%




Results:
Reach
65k
Likes
4k
Saves
304
Comments
25


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